Wednesday, May 21, 2008

The race picks up pace and the blog comments come flying in

Yesterday's primaries in Kentucky and Oregon created quick responses from news outlets and bloggers on a world scale.

Following the events on the "hot off the press section" from my blog of choice, it is amazing how quickly the information is received, analyzed and posted. Blogger Steve Thomma wrote nine comments throughout May 20 up until 12.40pm. The wide scope in the narrative between each piece highlights just how effective the press teams working for the presidential candidates can be.

I think the message of the night went to Obama's press team. Clinton won big in Kentucky however as soon as that was announced, channels like CNN were already counting down live footage to Obama's speech. From Ohio, he announced he had a majority of pledged delegates. This was a clever technique. You take the negative press away and focus on the positive.

I like the way Steve Thomma wrote a piece titled "the morning after." I always find this the most interesting time to watch the coverage of a big event as you are able to conclude which press team did the most effective job in filtering their message through to the public.

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